Wednesday, 2 March 2016

OUGD502 - Taking Care of Business - Group Idea Generation

NOTES BEFORE GROUP FORMATION


  • Clean, minimal design
  • Functional
  • Appeals to a younger audience
  • Adaptive to different audiences at the same time
  • Personal towards clients
  • A level of trust between every client
  • Flush out the bullshit
  • A merger of different styles coming together into one form
  • Simple marketing techniques to show our personal approach
  • Easygoing tone of voice
NAME IDEAS

  • Refinery
  • Distilled
  • White Space
  • lowercase
  • symmetrical
  • Distil
FINAL NAME: DISTIL

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